07 · Knowing Whether It Is Working
Measurement & AI Visibility
How to know whether recognition is improving. Aingworth defines these plainly and does not adopt proprietary-sounding scoring language that belongs to other tools.
New to measurement?
Begin with these foundational concepts:
All Measurement & AI Visibility terms (8)
AI Visibility Measurement
Tracking how, where, and how often a brand appears in AI answers.
Industry TermCitation Share
The share of answers on a topic that cite a given brand.
Industry TermAnswer Share
The share of answers a brand appears in at all.
Industry TermShare of Voice
A brand's proportion of visibility within its category.
Industry TermAI Referral Traffic
Traffic arriving from a link inside an AI-generated answer.
Industry TermBrand Mention
Any instance of a brand being named or referenced.
Industry TermRecognition Measurement
Tracking whether a brand is described accurately, not just mentioned.
Aingworth ConceptAuthority Measurement
Tracking the strength and consistency of a brand's evidence over time.
Aingworth ConceptNo terms match your search. Try a different word, or clear the box above.
Ready to see where your brand stands?
Start with the free diagnostic to see which condition of the Recognition Triangle is leaking, or read the frameworks these terms belong to.